Our Mission

We aim to empower people to take charge of their health with personalized science-backed solutions and tools designed to build trust and confidence, delivered through convenient subscription services. We make health simple and accessible - because wellness should be truly good for you.

Built on a foundation of science-backed solutions, high-quality ingredients, and best practices, we aim to bridge the gap between what your body needs and what the market offers.

Our Commitment

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    Transparent

    We value the trust you place in us and strive to uphold it through every aspect of what we do. From clearly labeled ingredients to independent third-party testing, we are dedicated to providing the honesty, clarity, and assurance you deserve, making it easy for you to feel confident in your choices.

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    Effective

    Our products are crafted with precision, ensuring they are both safe and tailored to meet your unique health needs. Backed by rigorous scientific research, every solution and innovation is designed to deliver the best possible results for you.

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    Empowering

    We believe in making a meaningful difference for our customers and communities worldwide. Through innovative products and tools, we empower individuals to take control of their health while supporting initiatives that create lasting positive impact in underserved communities.

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At good4u, we’re more than a supplement brand. We’re your partner in wellness, committed to simplifying your health journey and helping you live your best life.

Our Founders

We established good4u with a belief in transparent, effective, and empowering wellness. We envisioned a company that would not only deliver high-quality dietary supplements, but also fundamentally change how people approach their health. Our unwavering commitment to science-backed solutions drives every decision, ensuring we build products and services you can genuinely trust. This dedication stems from a desire to simplify health, making truly good wellness accessible to all.

Founder CEO

Simon Osborne


For Simon, the journey to leading good4u wasn't just about building a business; it was about addressing a personal frustration with the lack of transparent and effective wellness solutions. With a background rooted in innovative growth, he's passionately committed to empowering individuals. As CEO, his focus is on ensuring every product and service we offer truly aligns with our promise to make health simple, accessible, and genuinely good for you.

Co-Founder CFO

Valentin Fischer


As Co-Founder and CFO, Valentin is driven by the conviction that trust begins with clarity – especially when it comes to a company's foundation. With expertise in finance and risk management, he ensures that our commitment to effectiveness and transparency extends to every operational decision. His role is to build the robust infrastructure that empowers us to deliver on our mission for the long term.

Talk to Us — We’re Listening