good4u x Lab Society

good4u has officially entered into a distributorship agreement with Lab Society, expanding the availability of g4u Multivitamin+ through Lab Society’s retail and online distribution channels in Thailand.

The initial agreement covers the placement of g4u Multivitamin+ across selected Lab Society channels from March to May 2026, with distribution support spanning both physical retail and e-commerce platforms.

For good4u, the partnership represents another step in building out a broader omnichannel presence alongside our direct-to-consumer ecosystem. While digital remains an important focus for the company, partnerships with established wellness and beauty retailers allow us to continue increasing accessibility and visibility in markets where consumers are already actively exploring health products.

Lab Society’s positioning within the health, wellness, and beauty category also aligns naturally with the direction good4u is taking as we continue expanding the g4u product ecosystem.

This partnership continues the company’s broader strategy of strengthening retail distribution, operational infrastructure, and long-term commercial partnerships as good4u prepares for the next stage of growth.